Cirkle - Growth Catalyst
Client Project - Fully Functioning Corporate Website
Full website can be viewed here:
This project served as my first real-world UX design and web development project.
Cirkle, a management consulting startup based in Huntsville, offers leadership coaching across all tiers of management, a departure from the industry norm which predominantly targets upper-level executives.
Following my internship where I conceptualized wireframes and rudimentary mockups, I assumed the responsibility of designing the entire product design, using Adobe tools and WIX Studio. The entire spectrum of website development, from initial wireframing to eventual launch and ongoing maintenance, fell under my responsibility. Notably, no WIX templates were employed in the creation of this website.
A distinctive challenge present in this endeavor was the fluidity of the company's needs. Given its status as a startup, Cirkle's identity and offerings underwent frequent refinement even as the website took shape. To ensure design coherence amidst these changes, I implemented a dynamic system rather than a static design framework, enabling seamless adaptation to evolving content requirements.
In aligning with Cirkle's branding ethos, I endeavored to convey both professionalism and approachability through the design. This was realized through a symbiosis of clean lines, rounded text, and a palette evoking serenity while maintaining a welcoming presence. I designed all of the site's icons to reflect the same clean lines and rounded edges.
I will continue to update Cirkle's website as more events and seminars are created.